View Full Version : Brand security


I have started a company and was thinking about protecting the brand signature but dont want to spend thousands on legal fees for a Trademark. Is there a way you can register your logo for less? And even is it worth doing as it will only be a small business (at the moment). What are your thoughts or experiences?

Many thanks in advance.


Registering a Trademark is the only real way of protecting your brand although this only costs around 170 (every 10 years) from what I remember > https://www.gov.uk/register-a-trademark

I would concentrate on building your business and making some money, when you can afford it make your application then.

http://www.graphicdesignforums.co.uk/images/styles/graphic/misc/quote_icon.png Originally Posted by BUNGALOW http://www.graphicdesignforums.co.uk/images/styles/graphic/buttons/viewpost-right.png (http://www.graphicdesignforums.co.uk/logo-design-brand-identity-forum/11291-brand-security.html#post56840)
... don't want to spend thousands on legal fees for a Trademark...

Is it possible you're mixing up a trademark with a patent there? Like the Boss says, trademarking is a couple of hundred quid tops.

What kind of a business are we talking about? Is it likely that people might end up nicking your marque?

Hey Dave & Boss.

Thanks yea. I talked to a Trademark attorney just to see what my options were, and it seemed to cost allot for their help. Thought I should just check as I am starting out. But I think your right in the fact as to just leave it and develop the business and as and when I can afford it, I will pursue it.

I was just curious if there was another way apart from registering a trade mark really.

Am working as a branding/advertising creative.

Thanks for your comments.


http://www.graphicdesignforums.co.uk/images/styles/graphic/misc/quote_icon.png Originally Posted by JMGraphicDesign http://www.graphicdesignforums.co.uk/images/styles/graphic/buttons/viewpost-right.png (http://www.graphicdesignforums.co.uk/logo-design-brand-identity-forum/11291-brand-security.html#post56946)
Lol exactly - I think we're in the wrong industry BigDave... 800 for submitting a 20 minute application!

I got a quote from a lawyer once –*200 per hour!. Of course, if they keep you out of trouble and protect your business then it's money well spent. But still…